Monday, May 4, 2020

Don’t Let This Lockdown Hamper Your Marketing Efforts



One of the biggest question roaming around the business world how to save the business from the impact of lockdown announced against COvid-19 attack. Definitely, more are more people are switching to online lead generation services India to keep connected with their audience. However, it is also true that Corona lockdown has adversely impacted the economy of entire country.

No question is how to survive after lockdown and make your business ready for the upcoming opportunities. This article is here to give you some brief actions to consider during your lockdown.

Let’s start with simple scenarios what businesses are thinking:

  1. Caught off guard by the COVID-19 crisis, businesses are finding it exceedingly difficult to keep their business running due to lack of reliable information to chase their customers.
  2. Having faced the worst circumstances their business could endure, they feel they have learned enough to prevent being in a similar soup in the future.
Any of the situation, having the right online lead generation services India is crucial to stand your business afloat.

Suggested Action Plans:

Consider some of the below mentioned marketing suggestions:

a) Make your communication lockdown-proof:

Your customer is as anxious as you. So don’t let your communication suffer the problem of lockdown. Here is your to-do list for it:

  • Offer Customer Support Online – Website Chatbots & Social Media Messages Support Are a Must
  • Update Your FAQs To Address Changes, Impact, Deliveries,
  • Operation In Light Of Covid-19
  • Local SEO Is Highly Relevant Right Now – Optimize For “Near Me”
  • Search Results
  • Website Banners, Pop Ups and Other Important Place to Keep Up the Latest Information to Your Customers.
  • Develop Industry-Relevant COVID-19 Content Across Social Media, Emails, Blogs & Live Sessions
b) Extract, Analyze, and Conclude 
 
Do your homework before jumping to the Competition? To-do list for it is:
 
  • Extract Website Traffic Reports, Social Media Ad Reports & Email Marketing Reports
  • Carefully Analyze Consumer Engagement, ROI, Engagements & Losses
  • Build Updated Insights to Fine-Tune Future Campaigns

c) Be Compliant 
 
Compliant is not optional, it’s the thing of Future. Here is you’re to do list:
  • Keep Documentation In Place To Demonstrate Consumer
  • Consent For Data
  • Update T&C, Cookies & Opt-In Forms
  • Invest In Tech Tools For Data Safety

d) Look Toward the Future
 
We all know that Change is the Only Constraints. Here is you’re to do list:
  • Brainstorm NEW Ideas for Future Campaigns
  • Plan Ahead for Post-COVID-19 Consequences On the Market
  • Align Marketing Strategy With The Post-Lockdown Needs Of
  • Consumers

So are you ready with your to-do list. The above mentioned are a generalized idea to prepare yourself. Get unique customized online lead generation services India with Lunatic Devs. Write to us at info@lunaticdevs.com

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